5 Dec 2023

Please explain in plain English - NOT amateur radio

This morning I received this from Google. 

"Google Cloud BigQuery works with Google Analytics 4 to help you become more data-driven and unlock AI. Bringing Google Analytics data into BigQuery can help you reveal business insights across more data and build ML-based audiences to increase marketing ROI."

I have no idea what ML means and many will not know what ROI means!  

4 comments:

  1. I gave up on the Google gobbledegook ages ago. If I had the time to mess I would move it all away from Blogspot and into my own private webspace.


    73's Steve

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  2. ML means “Machine Learning.” ROI is, of course, “Return On Investment.” Heaven forbid they should actually put it in plain language so that we can ALL understand!

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  3. Thanks Keith. I doubt they will use plain English this century!

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  4. Maybe we should make a variation of "gobbledygook", calling it "googledygook". ;)

    Vy 73 de Jan, OZ9QV

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